From the category archives:

Pay Per Click

Yahoo Cash 4 Idiots Review

by Christopher on December 1, 2008

Yahoo Cash 4 Idiots Exposed: Does it really work or are you going to waste money?

The only way to find out: We bought it, tested it, and here’s what we found out:


Yahoo Cash 4 Idiots is a brand new course by Dean Cassady, launching on December 1st. We are grateful to the authors for extending to us a review copy of this course prior to its launch, so the below is what we’ve found:

You may have heard about Pay-Per-Click (PPC) marketing, and how profitable it is. The actual fact is, it is still very profitable, provided you know what you are doing, and you know how to control your costs, so that you’re making profits and not losses.

Now, most of us would know that Google is the #1 search engine in town, overtaking Yahoo by a far mile since big G was born in 2002. Google AdWords, which is Google’s PPC engine, used to be a really profitable goldmine in the good old days of 2003-2006. Back then, you could get $0.05 clicks and imagine making affiliate sales of $30-$40 commissions on a $5 spend of 100 clicks? That’s so many times your money back, 500% ROI (Return on Investment) and onwards was common back then.

Now, fast-forward to the present 2008, with 2009 coming up soon. Here’s the situation advertisers are facing now:

Increasing PPC competition
It is getting very costly to advertise profitably on the 1st page due to increased competition and bidding wars on many keywords, while still managing your costs at an acceptable level. You will find it much harder to make those big profit margins from the good old days, and even a modest 200% ROI nowadays is quite an achievement.

So is it still possible to get those low-cost clicks with Google?  Yes, but definitely not for the competitive keywords, or even the slightly competitive keywords. You would also have to become an expert at building content-rich landing pages to get a good quality score, so that your cost-per-click doesn’t race sky high.

An alternative that most people haven’t looked at yet is Yahoo’s PPC program, called Yahoo Search Marketing. The clicks here are still a lot cheaper as it’s far from being “saturated”, and advertising policies are also more relaxed here.

There’s plenty of video proof on the Yahoo Cash 4 Idiots page if you’re skeptical: See how George invested $611.79 at Yahoo and turned it into $1778.79. His net profit was $1167.10. You will also see many examples of the same campaign in both Google and Yahoo side-by-side, followed by his results.

Using Dean’s Yahoo Cash 4 Idiots “secret glitch”, the cost per click with Yahoo is on average less than half what it would be on Adwords. So with the same ads, keywords, and landing pages, you will simply earn a higher ROI with less effort. For every $1 you spend, it would be great to get back $2-$3 rather than just $1.50, wouldn’t it? So here’s your chance to start over again in the PPC world and “relive” those good old days of cheap clicks and sky-high ROI.

I highly suggest that you get a head start at Yahoo Cash 4 Idiots and take a refreshing look at PPC without all of the stress that normally comes with it.

Please note that it only goes live on Monday December 1st, 9AM EST, so in the meantime, watch the prelaunch video here:

===> Go To Yahoo Cash 4 Idiots Here

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Google Revenge Review

by Christopher on November 19, 2008

Interested in this new product? With a name like that, did you even think you’re going to take revenge on big G themselves? No, far from it… Why should you? In fact, when used correctly, Google can be a real moneymaker. How? By being the #1 search engine on the net in the first place, as well as offering you AdWords, the #1 Pay-Per-Click (PPC) search engine.

Google Revenge is focused mainly on the latest converting methods. Being a newly launched product, it deals best with the current PPC market situation. It is NOT another product on landing page product comparisons,  ad copywriting,  or keyword research.

What You Get:

Google Revenge takes an in depth look at a completely different process for massive conversions which should carry you through to 2009 onwards. With the AdWords game being so tough, pricey, and competitive these days, the only way for you to win is through your conversions.

You are given a step-by-step blueprint with examples and many more resources so that you will be able to fully apply these methods easily.

It also includes new techniques on “lowering AdWords bids” as well as free Google traffic methods. But, the traffic chapters still focus mainly on many new AdWords tricks that you can test out to boost your profits.

Go check out Google Revenge to boost your conversions and take revenge on your PPC competitors now.

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PPC Bully Review

by Christopher on November 13, 2008

PPC Bully is not an eBook on PPC. It’s actually an online software application that you login to, which allows you to spy on your Google AdWords competitors to find out their profitable PPC campaigns. Once you’ve seen your competitor’s profitable ads, you can easily replicate the same processes that these super affiliates use to make big profits over and over again.

So why spy on your competitors’ ads, you may ask? The logic is this: Any PPC ad that remains online for long enough, is LIKELY to be profitable. Note that it is only LIKELY, not guaranteed. Why? Generally speaking, PPC advertisers don’t like to lose money. So they will usually keep an ad up only as long as it is profitable. They will take down ads that are not profitable, unless their accounts are too large or they’re just not tracking their spending closely enough.

When you login to PPC Bully, you will create a project, and then add keywords for PPC Bully to scan the PPC search engines (currently Google AdWords, more to come) for current ads that are running for your chosen keywords. It then monitors those ads over time to see how long they’ve been running to determine the likelihood of their profitability. This is called the “Profitability Indicator” (abbreviated as PI), and is expressed by the following formula:

PI = (number of days seen * percentage seen) / (number of days since last seen)

Besides the PI, PPC Bully also gives you all the ad variations your competitors are running, actual links to their websites, the affiliate network they’re using (if PPC Bully identifies them as an affiliate and not a publisher), their current ad position and a whole lot more. PPC Bully works across multiple affiliate networks, such as Amazon, Commission Junction, ClickBank, PayDotCom, and even all the major CPA networks, etc.

Best of all, PPC Bully is also a fully hosted solution, meaning you do not need to install any messy scripts on your PC, just login online from anywhere to access your PPC Bully account.

To summarize, you get to see the keywords that are likely converting into sales for your competitors, the style of ads that converts best for the market or niche you’re in, as well as the exact websites your competitors are using. It’s basically market research paid for by your competitors using this tool.

To visit PPC Bully now, click here: PPC Bully

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